Priorização de Stakeholders em Empresas Familiares: Um Ensaio Teórico

Autores/as

DOI:

10.14211/regepe.v9i3.1532

Palabras clave:

Stakeholders, Saliência de stakeholders, Empresas familiares

Resumen

Objetivo do estudo: identificar os fatores que influenciam a priorização de stakeholders em empresas familiares.

Metodologia/Abordagem: para a condução do estudo, foi desenvolvido um ensaio teórico, baseado no “modelo de saliência de stakeholders”, que aborda critérios de priorização, e no “modelo de três círculos”, que apresenta as interseções entre família, gestão e propriedade, peculiares em empresas familiares.

Principais resultados: os resultados apontam a saliência de três grupos de stakeholders internos na empresa familiar (o fundador, os membros da próxima geração e os funcionários sem vínculo familiar), a partir dos atributos de poder, de legitimidade e de urgência, e considerando a simultaneidade dos papéis desempenhados.

Contribuições teóricas: o estudo contribui para a gestão e a priorização de stakeholders, por considerar as semelhanças e as diferenças entre empresas familiares e não familiares; e por incluir o atributo “simultaneidade de papéis” como fator de influência importante nesse fenômeno.

Relevância/Originalidade: a inclusão do atributo “simultaneidade de papéis” é relevante para o avanço da “teoria dos stakeholders”, no contexto de empresas familiares, pois oferece maior abrangência e precisão ao modelo de saliência; e o estudo fomenta a discussão sobre como alocar os recursos organizacionais diante das diversas demandas existentes. 

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Biografía del autor/a

Simone Ruchdi Barakat, Universidade Anhembi Morumbi - UAM

Doutora em Administração pela Faculdade de Economia, Administração e Contabilidade na Unioversidade de São Paulo - FEAC/USP, São Paulo, Brasil.

Professora do Programa de Pós-Graduação em Hospitalidade da Universidade Anhembi Morumbi - UAM, São Paulo.

Tobias Coutinho Parente, Universidade Ibirapuera - UNIB


Doutor em Administração Universidade de São Paulo - USP, São Paulo, Brasil. Professor do Mestrado Profissional da Universidade Ibirapuera - UNIB. Professor convidado para cursos de pós-graduação (MBA e especialização) da Escola Superior de Propaganda e Marketing - ESPM. Professor da Fundação Instituto de Administração - FIA. 

Greici Sarturi, Universidade Federal de Santa Maria - UFSM

Doutora em Administração pela Universidade de São Paulo - USP, São Paulo, Brasil. Professora do Programa de Pós-Graduação em Administração Pública Universidade Federal de Santa Maria - UFSM, Rio Grande do Sul.

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01-05-2020

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Barakat, S. R., Parente, T. C., & Sarturi, G. (2020). Priorização de Stakeholders em Empresas Familiares: Um Ensaio Teórico. REGEPE Entrepreneurship and Small Business Journal, 9(3), 331–360. https://doi.org/10.14211/regepe.v9i3.1532

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