Comportamiento emprendedor y estrategia : Una revisión sistemática de la literatura

Autores/as

DOI:

https://doi.org/10.14211/regepe.esbj.e2396

Palabras clave:

Emprendedor, Comportamiento emprendedor, Estrategia, Revisión sistemática de la literatura, Toma de decisiones

Resumen

Objetivo del estudio: identificar los vacíos y ejes teóricos de la producción científica internacional relacionados con el Comportamiento Emprendedor (CE) de los empresarios individuales, así como las estrategias adoptadas, en diferentes contextos además de aportar reflexiones para futuras investigaciones. Metodología/enfoque: estudio descriptivo y cualitativo, basado en la revisión sistemática de 56 artículos recolectados en junio/2021 en las bases de datos Scopus y Web of Science, con el apoyo de la herramienta StArt, y el análisis de contenido fue auxiliado por el software Atlas.ti. Principales resultados: consolidación del perfil metodológico de los estudios, así como los temas abordados. Se identificó que tanto la CE como la estrategia tienen definiciones fragmentadas, incluso después de numerosas investigaciones. Existe una relación positiva entre la CE y la estrategia. El CE influye en la toma de decisiones y contribuye a elevar el desempeño organizacional. Por lo tanto, el éxito de una empresa puede determinarse por la capacidad y la velocidad para responder con eficacia a los cambios en el contexto. Aportes teóricos/metodológicos: avance de la investigación en los campos del emprendimiento y la estrategia, con la identificación de las categorías de CE y las estrategias adoptadas (especialmente en la comprensión de la CE y su influencia en la estrategia); y consolidación y recomendación de una futura agenda de investigación. Relevancia/originalidad: la articulación teórica entre emprendimiento y estrategia se centra en la CE, en la búsqueda de oportunidades y ventajas competitivas, que son indispensables para el crecimiento empresarial. Contribuciones sociales/de gestión: contribuir con gerentes y empresarios en la identificación de problemas de comportamiento y elecciones estratégicas adoptadas en los más diversos contextos, incluido el desarrollo sostenible de las organizaciones.

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Biografía del autor/a

Claudia Maria da Silva Bezerra, Universidade Nove de Julho (UNINOVE), São Paulo, SP, Brasil

es profesora de Emprendimiento y Derecho del Instituto de Desarrollo y Aprendizaje – IDEA. Es Doctora en Administración: Estrategia en las Organizaciones por la UNINOVE, Máster en Administración: Gestión Ambiental y Sostenibilidad por la UNINOVE, Especialista en Negocios Inmobiliarios por la FAAP y Licenciada en Administración de Empresas por la UNIP. Editora asociada de la Revista Estrategia Iberoamericana (RIAE). Revisora ad hoc para el International Journal of Innovation (IJI). Líder de la línea de investigación Sustentabilidad en el Simposio Internacional de Gestión, Proyectos, Innovación y Sustentabilidad - SINGEP. Es miembro del Grupo de Investigaciones en Emprendimiento y Pequeñas Organizaciones del PPGA-UNINOVE. Áreas de interés como investigador: Emprendimiento y Estrategia en MIPYMES, Emprendimiento Sustentable, Emprendimiento en Derecho. Becaria del Programa de Apoyo a Graduados de Instituciones de Educación Superior – PROsup.

Heidy Rodriguez Ramos, Universidade Nove de Julho (UNINOVE), São Paulo, SP, Brasil

es profesora permanente en el Programa de Postgrado en Administración (PPGA) y en el Programa de Postgrado en Ciudades Inteligentes y Sostenibles (PPG-CIS) de la Universidad Nove de Julho (UNINOVE). Es Doctora en Administración por la FEA/USP, Máster en Integración de América Latina por el PROLAM/USP y Licenciada en Administración de Empresas por la FEA/USP. Editora Jefe de la Revista Iberoamericana de Estrategia (RIAE). Miembro de la Comisión Organizadora y Científica del SINGEP. Líder del tema "Formulación estratégica en ambientes emprendedores" de la división académica Estrategia en Organizaciones (ESO) del ENANPAD. Es miembro del Grupo de Investigaciones en Emprendimiento y Pequeñas Organizaciones del PPGA-UNINOVE. Sus áreas de interés incluyen Emprendimiento Sostenible, Emprendimiento Rural, Economía Circular, Energías Renovables y el uso eficiente de los recursos naturales en el ámbito de las Ciudades Inteligentes y Sostenibles. Beca de Productividad en Investigación (PQ2/CNPQ).

Eloisa Elena Ramos Dias Shinohara, Universidade Nove de Julho (UNINOVE), São Paulo, SP, Brasil

es doctora en Administración de Empresas por UNINOVE (2022). Becaria del Programa de Apoyo a Graduados de Instituciones de Educación Superior – PROsup. Maestría en Administración-Gestión de Sistemas de Salud por UNINOVE (2019). Especialista en Sistemas de Salud en Administración por UNINOVE (2016). Licenciado en Administración de Empresas por UNINOVE (2015). Revisor ad hoc para el International Journal of Innovation – IJI. Elaboración de material de EAD. Áreas de interés como investigador: emprendimiento, emprendimiento senior, comportamiento emprendedor, liderazgo y estrategia. Es miembro del Grupo de Investigaciones en Emprendimiento y Pequeñas Organizaciones del PPGA-UNINOVE. Trabajado para apoyar proyectos de Iniciación Científica de la Universidade Nove de Julho durante 5 años. Revisor y evaluador de eventos.

Vânia Maria Jorge Nassif, Universidade Nove de Julho (UNINOVE), São Paulo, SP, Brasil

es profesora Titular del área de Recursos Humanos de la FEARP/USP. Doctorado en Emprendimiento por la FGV/SP. Doctorado en Administración de Empresas de la Universidad Mackenzie. Psicología por la FFCLRP/USP. Beca de Productividad en Investigación (PQ2/CNPQ). Profesor del Programa de Posgrado en Administración de Empresas de la Universidade Nove de Julho-UNINOVE/SP. Investiga áreas de emprendimiento, comportamiento emprendedor, emprendimiento femenino, aspectos psicológicos, emocionales, afectivos, cognitivos y resiliencia emprendedora y género.

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15-06-2023

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Bezerra, C. M. da S., Ramos, H. R., Shinohara, E. E. R. D., & Nassif, V. M. J. (2023). Comportamiento emprendedor y estrategia : Una revisión sistemática de la literatura. REGEPE Entrepreneurship and Small Business Journal, 12(2), e2396. https://doi.org/10.14211/regepe.esbj.e2396

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