Libertees Project: Economic and social insertion for women deprived of their liberty

Carla Carolina do Carmo Rios; João Paulo Moreira Silva; Paulo Vitor Siffert; Liliane de Oliveira Guimarães

doi:10.14211/regepe.esbj.e2316

Authors

Carla Carolina do Carmo Rios carlacarolinarios@gmail.com
Pontifícia Universidade Católica de Minas Gerais (PUC Minas), Belo Horizonte, MG, Brasil
https://orcid.org/0000-0003-4162-1658
João Paulo Moreira Silva joao.msilva@live.com
Pontifícia Universidade Católica de Minas Gerais (PUC Minas), Belo Horizonte, MG, Brasil
https://orcid.org/0000-0002-9470-2905
Paulo Vitor Siffert siffert.pv@gmail.com
Pontifícia Universidade Católica de Minas Gerais (PUC Minas), Belo Horizonte, MG, Brasil
https://orcid.org/0000-0003-2010-7991
Liliane de Oliveira Guimarães lilianeog@pucminas.br
Pontifícia Universidade Católica de Minas Gerais (PUC Minas), Belo Horizonte, MG, Brasil
https://orcid.org/0000-0002-3346-2207

DOI:

10.14211/regepe.esbj.e2316

Keywords:

Teaching Case, Social Entrepreneurship, Social Purpose, Economic-financial sustainability, Incarcerated women

Abstract

Objective: This teaching case aims to stimulate discussion on some of the main dilemmas and difficulties related to social entrepreneurship. Dilemma: Based on the account of the entrepreneurial process of Libertees Clothing, students will have the opportunity to reflect on the entrepreneurial process with a social bias and debate the entrepreneurial dilemma of balancing social objectives with business profitability. Originality: The teaching strategy consists in enabling the student to learn, firstly, the characterization of a social enterprise and how the entrepreneurial process of social bias is distinguished from its economic counterpart. Relevance: The case inquiries into the tensions existing in the daily operation of the venture, which must balance social aspirations with the objectives of economic-financial sustainability of the organization.

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Author Biographies

Carla Carolina do Carmo Rios, Pontifícia Universidade Católica de Minas Gerais (PUC Minas), Belo Horizonte, MG, Brasil

holds a degree in Management from the Post-Graduate Program in Management at the Pontifical Catholic University of Minas Gerais (PPGA/PUC Minas). Areas of interest: Social Entrepreneurship.

João Paulo Moreira Silva, Pontifícia Universidade Católica de Minas Gerais (PUC Minas), Belo Horizonte, MG, Brasil

is a PhD candidate in Management at the Post-Graduate Program in Management at the Pontifical Catholic University of Minas Gerais (PPGA/PUC Minas). He also holds a Master's degree in Management from PPGA/PUC Minas. Areas of interest: Entrepreneurial Ecosystems, Entrepreneurial Universities and Entrepreneurial Process. He is a member of the Associação Nacional de Estudos de Empreendedorismo e Gestão de Pequenas Empresas (ANEGEPE).

Paulo Vitor Siffert, Pontifícia Universidade Católica de Minas Gerais (PUC Minas), Belo Horizonte, MG, Brasil

is a Professor at the Continuing Education Institute of the Pontifical Catholic University of Minas Gerais (IEC-PUC Minas). He has a doctorate in Management from the Post-Graduate Program in Management at the Pontifical Catholic University of Minas Gerais (PPGA/PUC Minas). Master in Geography from the Federal University of Minas Gerais (UFMG). Areas of interest: Entrepreneurial Ecosystems and Sustainable Entrepreneurship.

Liliane de Oliveira Guimarães, Pontifícia Universidade Católica de Minas Gerais (PUC Minas), Belo Horizonte, MG, Brasil

is a Professor in the Post-Graduate Program in Management at the Pontifical Catholic University of Minas Gerais (PPGA/PUC Minas). She holds a PhD in Management from Escola de Administração de Empresas de São Paulo (EAESP/FGV). Areas of interest: Entrepreneurial Ecosystems, Entrepreneurial Universities and Entrepreneurial Process. She is a member of the Associação Nacional de Estudos de Empreendedorismo e Gestão de Pequenas Empresas (ANEGEPE).

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