Comportamiento emprendedor y estrategia : Una revisión sistemática de la literatura
DOI:
10.14211/regepe.esbj.e2139Palabras clave:
Emprendedor, Comportamiento Emprendedor, Estrategia, Revisión Sistemática de la Literatura, Toma de DecisionesResumen
Objetivo del estudio: identificar los vacíos y ejes teóricos de la producción científica internacional relacionados con el Comportamiento Emprendedor (CE) de los empresarios individuales, así como las estrategias adoptadas, en diferentes contextos además de aportar reflexiones para futuras investigaciones. Metodología/enfoque: estudio descriptivo y cualitativo, basado en la revisión sistemática de 56 artículos recolectados en junio/2021 en las bases de datos Scopus y Web of Science, con el apoyo de la herramienta StArt, y el análisis de contenido fue auxiliado por el software Atlas.ti. Principales resultados: consolidación del perfil metodológico de los estudios, así como los temas abordados. Se identificó que tanto la CE como la estrategia tienen definiciones fragmentadas, incluso después de numerosas investigaciones. Existe una relación positiva entre la CE y la estrategia. El CE influye en la toma de decisiones y contribuye a elevar el desempeño organizacional. Por lo tanto, el éxito de una empresa puede determinarse por la capacidad y la velocidad para responder con eficacia a los cambios en el contexto. Aportes teóricos/metodológicos: avance de la investigación en los campos del emprendimiento y la estrategia, con la identificación de las categorías de CE y las estrategias adoptadas (especialmente en la comprensión de la CE y su influencia en la estrategia); y consolidación y recomendación de una futura agenda de investigación. Relevancia/originalidad: la articulación teórica entre emprendimiento y estrategia se centra en la CE, en la búsqueda de oportunidades y ventajas competitivas, que son indispensables para el crecimiento empresarial. Contribuciones sociales/de gestión: contribuir con gerentes y empresarios en la identificación de problemas de comportamiento y elecciones estratégicas adoptadas en los más diversos contextos, incluido el desarrollo sostenible de las organizaciones.
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